29 February 2024
Air Botswana has announced the appointment of APG as its General Sales Agent (GSA) for markets outside Botswana.
Under the exciting partnership, APG will provide Air Botswana with an online GSA in South Africa and offline GSAs in Kenya, Australia, New Zealand, United Kingdom, Ireland, Germany, Austria, Italy, Switzerland, Belgium, Luxembourg, Netherlands, Hong Kong, China and Japan.In furtherance to this, APG will provide sales development and wide-ranging marketing activities in the aforementioned markets, as well as reservation and ticketing services.
These efforts are expected to significantly improve the airline’s reach and growth into other key markets.
“We are delighted to have been chosen by Air Botswana to provide GSSA representation services in a wide range of countries throughout both Europe and Asia as well as online in South Africa.
This marks the next step in our valued and longstanding relationship with the airline, and we are looking forward to working closely with the excellent team at Air Botswana to further develop passenger traffic from around the world” said Richard Burgess, President APG Network.
